For museums, guides, authors and event agencies
Create one experience. Keep half of every single sale.
You build your location-based experience in Explorum Studio, set your own price, and have your share paid out every month. No subscription, no setup fee.
- Free to set up
- No lock-in
- You set the price
What will your experience earn?
Adjust the price and how many people complete the experience over a year.
Your share per year
DKK 11,700
DKK 975 on average per month
Of every sale, 50% goes to you and 50% to Explorum. No fees are deducted from your share. The figures are an example — you set the price yourself.
The economics, with no small print
You know what you get, and when you get it
We live off the same thing you do: people actually completing your experience. That is why there are no fixed costs — and no fees eating into your share.
DKK 9–99
You set the price
Pick a price point that matches the scope of the experience. You can change it again once you know your audience better.
50%
Your share of every sale
Half the amount is yours. Payment is handled in the app, so you never have to charge, invoice or chase anyone.
Every month
Payout and accounting
One monthly payout with a statement of plays per experience — ready to hand straight to your bookkeeper.
If nobody buys your experience, it costs you nothing.
See it before you decide
The tool you build in — and the result in your guest's hand
You place stops on the map, write the story, add audio and images, and decide what happens along the way. No code, no technical setup.
In Explorum Studio
- Place the stops on the map
- Write the story and add audio and images
- Choose price and languages
- See how the route hangs together before you go live
From idea to first sale
Three steps — and you can start today
- Step 1
Create your account
Name, email, password. It takes under a minute, and no payment card is needed.
- Step 2
Build the experience
Place the stops on the map and fill in the story. You can save as you go and come back later.
- Step 3
Go live together with us
When the experience is ready, we put it live together. We look it over, check that the stops land where they should, and open it for sale in the app.
The last step happens together with someone from Explorum — that is how it works today, and we would rather say so here than when you are holding a finished route.
Explorum right now
- 13
- experiences are live in the app
- 3
- languages in the appDanish, English and German — Swedish and Norwegian are on the way.
- DKK 0
- to get startedNo subscription, no lock-in.
Questions we get
What you are probably wondering
Does it cost anything to sign up?
No. There is no setup fee and no subscription, and you do not need a payment card to get started. You can build an entire experience before you decide to sell it.
When do I get paid?
Once a month. At the same time you get a statement of how many people completed each of your experiences, so the amount can be reconciled without you having to ask us.
What do I need to have ready myself?
The story and the places it belongs to. Images and audio lift the experience, but they are not required to get started — many begin with text and expand later.
Do my guests need to create an account?
No. They download the app, find your experience and get going. For groups and events you can buy access in bulk and hand out codes, so participants neither have to pay nor register.
Learn more about prepaid experiencesWhat if nobody buys it?
Then it costs you nothing. Paid experiences are settled purely as a share of the sales.
Do I need to be VAT-registered to earn money on Explorum?
No, not necessarily. You can easily get started creating experiences and earning money on Explorum without being VAT-registered.
If your total VAT-liable turnover exceeds DKK 50,000 within a calendar year, you will as a rule need to register for VAT. It is your own responsibility to make sure you comply with the applicable tax and VAT rules.
This means you can start small, test your ideas and begin earning money from your experiences without having to register for VAT first.
Does Explorum support languages other than Danish?
Yes. The app is currently available in Danish, English and German — with Swedish and Norwegian coming soon. Your experiences can already reach a broad international audience.
Who helps me if I get stuck?
You get a dedicated contact at Explorum, from the moment you sign up until your first experience is live. We review the route with you before it goes out.
Your first experience could be ready this week
Create your account for free, start building, and see how it looks in the app. Trying it commits you to nothing.